SALES TRAINING

We help companies
prosper by providing effective sales training

Mdina Partners’ tailor-made sales development programmes can be adapted to varied levels of audiences: people who are starting their career in sales, people experienced in sales and business development, aspiring sales managers and senior sales managers.

Our tried and tested 7-Stage Sales Approach

Mdina Partners's tried and tested approach towards sales is based on the Mdina 7-Stage Sales Approach. This consultative sales framework gives sales people the appropriate structure and techniques they need to convert prospects into customers. The bespoke programme uses the language your industry understands, allowing greater rapport with your customers. An upgrade to PRISM neuroselling also allows the opportunity to delve deeper into relationship management.

How we do it

Key areas of development

01
Account Management
02
Client Segmentation
03
Lead Generation
04
Structured Sales Approach
05
Identifying Client Needs
06
Negotiations
07
Handling Objections
08
Effective Closure
09
Customer Excellence
11
Becoming a Trusted Advisor
10
Sales Management
MARKETING FOR NON-MARKETERS

We can assist
in building your team’s marketing knowledge to create cohesive marketing strategies across departments

Every touchpoint the customer has with a company’s product or service — from customer support to sales to accounting and supply chain management is a part of marketing. 

Through our Marketing for Non-Marketers programme, we help ensure teams understand the concept of marketing, the difference between marketing and branding, and the entire brand development journey, taking the learner through the different constituents of a brand and how these are built through real brand story examples.

Comprised of three sessions, this programme provides a hands-on experience that walks teams through the full development of a brand from concept all the way to communication. 

SESSION 1
The Brand

The first session explores what constitutes a brand. We will dig deep and look internally and do some soul searching to create the brand.

SESSION 2
The Customer

The second session will cover how to understand the market, segment customers and position the brand within those segments.

SESSION 3
Turning Strategy into a Plan of Action

The third session will introduce the team to the marketing mix and demonstrate how to activate it and turn it into a communications concept.

Christine Gingell

Business Advisor

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Let's chat!

Drop me a line, and I will call or email you in the shortest possible time.

More WAYS WE CAN HELP

Other Solutions

01
HR Solutions

We offer a wide array of HR solutions to suit your business' needs.

02
Research

We use research to maximise impact and provide clients with relevant and bespoke solutions.

03
Business Process Reengineering

We help clients rethink and redesign the way they work for an optimal business performance.

04
Leadership Development

We provide tailor-made training and development in leadership and management.

05
Sales Training

We help clients build robust sales teams through strong, revenue-driving sales training programmes.

06
Coaching and Mentoring

We help organisations improve effectiveness and drive performance through the power of effective coaching.

07
Neuroscience and Development

We use neuroscience to help clients realise potential and enable real step changes in organisations.

08
Partners for Advisory

We form part of a strong network of like-minded partners to develop top of the line solutions.

09
Speaking Events

We design and deliver events, both online and in person for companies and small teams.

10
Training Retreats

We are dedicated to providing transformational training that optimises team productivity.

11
Employer Branding

We help clients build, strong, honest, talent-centric employer brands that attract the right candidates.

12
Fractional CMO

We can stand in as CMOs to help teams be more productive and effective in their marketing efforts.

Have questions?

Get in touch with us

UK Office

+44 (0) 7708 533 106
The Leeming Building, 
Ludgate Hill, Leeds, LS2 7HZ info@mdinapartners.co.uk

Germany Office

+49 (0) 231 5349 333-0
Mdina Partners
Giselherstraße 58, 44319 Dortmund
info@mdinapartners.de

Join us as a partner?

We’re all about collaborations and partnering with the right people. Reach out to us.